Did you know... that Rome is one of the world’s most important tourist destinations due to its archaeological and artistic heritage, unique traditions, panoramic views, and world-renowned relaxed & welcoming atmosphere?

Studying travel and tourism in the Eternal City affords ideal opportunities for unique fieldwork experiences. Cultural and heritage tourism, as well as food tourism and religious tourism play key roles not only in Italy, but also in Europe. Therefore at AUR, you can specialize in one of three concentrations: Food Tourism, Cultural & Heritage Tourism, and Religious Tourism.

Did You Know... that travel and tourism is one of the largest and fastest-growing economic sectors in the world, in Europe, and in Italy?

AUR’s Travel & Tourism Management Major has been designed to give YOU a truly unique, practical and in-depth preparation for an exciting career in this rapidly growing, dynamic, creative and innovative industry.

Our BS degree in Travel & Tourism Management curriculum meets the needs of the travel and tourism industry by combining liberal arts courses, business courses, specialized courses in travel and tourism and real-world experience. Click here to find out more about the program.

Did You Know... that the tourism industry supports one in 11 jobs globally and over the next ten years it will grow at over 4% per year with an average Travel Manager salary at over $50,000 annually?

Our Bachelor of Science degree in Travel and Tourism Management will prepare you for entry level management positions, as well as exciting entrepreneurial careers in this expanding global market, by equipping you with essential industry knowledge and leadership skills in tourism destination planning and development, innovation, management and marketing, accounting and finance, operations, as well as travel and tourism economics and global policy, both in and out of the classroom. You will learn how to think and act strategically, solve problems individually and in teams, and apply acquired knowledge in practice.

Did you Know... that AUR is the only American University that offers BS in Travel and Tourism Management in Italy?

The global tourism industry needs bright, motivated, well-prepared and skilled managers, at all levels, to meet the challenges of a fast-evolving global landscape. The global tourism industry needs YOU.

Join the AUR Travel and Tourism Management pioneers!

We look forward to seeing you in Rome soon.

Find out more about the program here

Apply for the program here