Adriano Olivetti died in the second half of the 20thcentury, yet now more than ever before, his name and story are being evoked as a model to help tackle the crises of our era and, more generally, to offer a new way of looking at the relationship between the world of manufacturing, civil society, and culture.

Between the 1930s and the 1960s, Adriano Olivetti managed the Ivrea factory and launched the Community Movement's cultural and political initiatives. Through them, he achieved the ideal of a visionary landscape in which the pioneering reorganization of local and social space complemented industrial and technical modernization. Ivrea thus became a laboratory for an innovative, one-of-a-kind model of interaction between business and society. Considered exemplary to this day, this model integrated culture, technological research, design, architecture, and sustainability.

To register to attend this event, please click here (or scroll to the foot of the page)

 

This lecture will mainly focus on the Olivetti legacy and the tangible and intangible heritage embedded in Ivrea, industrial city of the XX century inscribed in the UNESCO World Heritage List in 2018. Time will also be spent giving a wider overview of Adriano Olivetti's commitment in the South of Italy, in the cities of Pozzuoli and Matera.

PIPPO CIORRA
Architect, critic, professor at SAAD (University of Camerino), and director of the Ph.D. program “Villard d’Honnecourt”. The author of many books and essays, Ciorra was part of the curatorial team for the 1991 Venice Architecture Biennale and juror for the 2016 edition. He has curated prestigious exhibitions in Italy and abroad.  Since 2009, Ciorra has held the position of Senior Curator of MAXXI Architettura in Rome.

 

Register your attendance at forthcoming AUR events

Register your attendance at forthcoming AUR events

Please select the event(s)  for which you wish to register

Your information




Would you like to be kept informed?

The American University of Rome adheres to all relevant data protection regulations and your information will not be passed to any third-party without your formal consent. 
GDPR Consent

The above named person REQUESTS access the AUR campus and confirms that he/she has read and understood the PRIVACY POLICY regarding the processing of his/her personal data, provided in accordance with Art. 13 of the Privacy Act, and Art. 13 of the EU Regulation n. 679/2016. 


I, the above named person, PROVIDE voluntary, knowing, informed and express CONSENT to the processing of all personal data supplied and collected (including using computerized/online and/or automated means) for the following purposes:

Purpose 1: (1 a/b) of the Privacy Policy
a) to access the AUR campus
b) permit video-surveillance for reasons of public safety and crime prevention.

Purpose 2: (1 d) of the Privacy Policy
Print/publishing of any images/videos/audio shot or recorded over the course of any event or activity on campus during my visit or social-media posting/publishing/dissemination (including on University websites and social-media accounts).

I understand that, failing to consent to the above -1 a/b) and -1 d) will make it impossible for me to access the AUR campus.