With a focus on the pressing realities facing businesses today, Willson explored how AI is not only reshaping major corporations but also opening critical opportunities for small and medium enterprises (SMEs). Far from painting a future dominated by tech giants alone, he emphasized the agility and creativity SMEs can harness by embedding AI into their operations. From streamlining logistics to enhancing customer experiences, AI, he argued, is rapidly becoming an essential tool for survival and success.
Citing real-world examples from Morgan Stanley’s AI-powered financial advising to Deloitte’s predictive client solutions, Willson unpacked both the promises and pitfalls of the AI revolution. He pointed to sectors such as retail, healthcare, and manufacturing as early adopters reaping measurable benefits in productivity and customer engagement.
Crucially, Willson underscored that the true potential of AI lies beyond automation - it is a catalyst for reimagining entire business models. He challenged future professionals to think proactively about how AI will influence their careers, urging them to cultivate the skills that will keep them competitive in an increasingly tech-driven workplace.
Students left the lecture with a clearer vision of the evolving business landscape and actionable insights on how to navigate it. Willson’s message was clear: in the race to harness AI, adaptability and strategic integration will be the keys to enduring success.