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Tasting Castelli Romani: Place Branding Through Food and Wine

Italy is universally recognized for the quality of its food and wine. In fact, when it comes to food, wine, and place the Made in Italy brand is probably the strongest in the world (although the French might want to take issue with this statement...).

The AUR Business Club t-shirt competition picks a design winner

One of the longest-running and most popular clubs on campus, The AUR Business Club involves students from across the curriculum in numerous business-focused events & cultural activities. One of those activities is managing the on-campus design & sale of AUR branded merchandise.

Pakistan Ambassador Jauhar Saleem presents to AUR Business students

Pakistan's ambassador to Italy, Jauhar Saleem, is a career diplomat who has served in a variety of capacities for the Pakistan Foreign Office as well as for Pakistan's diplomatic missions abroad, including Brazil, Turkey, the USA, and Croatia.

Travel and Tourism Management Program Explores Italy’s Natural Wonders in South Tyrol: The Dolomites UNESCO World Heritage Site

This semester’s TTM Program’s field trip Destination Marketing:  European Wonders Bolzano, Dolomiti UNESCO took AUR students to South Tyrol.

Bronwyn Sweeney (BUS ’07) returns to AUR to reveal “A Day in The Life of an Advertising Copywriter”

Bronwyn Sweeney, a 2007 AUR graduate, is now a successful copywriter turned creative director working for MullenLowe, London.

The role of sales in customer engagement - Elen Ustun, Associate Director of Practice Development EMEA, Align Technology

“How sales and its skills will help you succeed in marketing and business”
By Betelihem Mezgebe, Student Assistant to Business Program

Art curator & researcher, Stefano Antonelli, talks museoformation and Tor Marancia

Stefano Antonelli, founder and artistic director of 999Contemporary, led the last in this spring's invitational Business Lecture series with a presentation entitled 'Economics in the XXI Century.' However, if the packed Zoom-audience had come to hear solely about traditional economic the

AUR Faculty #Unplugged: Professor Kathleen Fitzsimmons, Business

Professor Kathleen Fitzsimmons, Director of Business Studies, was born in New Jersey (and still doesn’t pump her own gas) in the middle of the Baby Boom and she's the eldest of a rowdy horde of seven siblings.

Pfizer researcher, Dr. Eugene Tarlton, headlines AUR's Business Lecture series

Dr. Eugene Tarlton, a member of the Research & Development team at Pfizer was the guest of the Business Program for a fascinating and far-reaching discussion of the research process in the pharmaceutical industry. Dr.

Alessandro Pinto leads seminar at AUR on fundraising through sporting events

The American University of Rome was honored recently to welcome Alessandro Pinto, one of the founding professionals of “social responsibility in sport,” for a seminar focused on fundraising through sporting events and fundraising in the world of sport.